Music business publication Billboard cocked up massively earlier when they sent out a Tweet about Kanye West and Kim Kardashian’s 2-year-old daughter North West.

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They Tweeted out a photo of Kim with her daughter, alongside a pretty ill-thought out caption:

Whoops. The text was meant to refer to a clip of North West shutting down the paparazzi yesterday, but obviously other conclusions were drawn.

Here’s the outrage that followed:

.@billboard she's a damn baby. An editor should never position such innuendo on the image of a child, regardless of her famous parent.

— Janet Mock (@janetmock) October 30, 2015

North West is 2 yrs old @billboard. Tell the mountain climber who plays an electric guitar running your social media to stay in their lane.

— Neale (@AbeFroman) October 30, 2015

https://twitter.com/indiosyncratic/status/660074611627991040?ref_src=twsrc%5Etfw

https://twitter.com/AirInDanYell/status/660065068839804928?ref_src=twsrc%5Etfw

Billboard really are garbage for that.

— G.O (@JICHOdaDOG) October 30, 2015

Billboard deleted the Tweet and uploaded it alongside another caption:

North West is already pretty sassy (but in a cute way) https://t.co/lSuMsTpdWB pic.twitter.com/tF6ORO2hY3

— billboard (@billboard) October 30, 2015

That’s better. At the end of the day though this was an honest mistake, as the Tweet was referring to something else entirely. Just goes to show how people equate Kim Kardashian with giving blowjobs and generally being a super skank that everyone straight away assumed Billboard was cracking a dodgy joke about North West. Brutal.

While we’re pretty much on topic – here are 14 ridiculous/awkward .GIFs from celebrity sex tapes.