Invest in social media you say? Let’s hire a social media consultant to take over our non-existant Facebook and Twitter feeds so we can gain a bigger footprint within the online world? BULLSHIT. Seriously, the way that some social media consultancy companies/free lancers are making money by ripping off innocent independents is really annoying. You know the type, late twenty-something London living bros and hos who think they’re absolutely boss because they have 6,000 followers on their personal Twitter page and format their tweets annoyingly perfect every time and who you find out are being paid a ridiculous amount of money (compared to work done) to manage a company’s Twitter account because they’re too fvcking stupid/lazy to do it themselves. Oh yeah let’s be original and tweet about COOL (read: in with the kids) stuff that’s un-related to the business that will create ENGAGEMENT from our users and broaden our visual impact online. Fvck you. You’re a fvcking arse-hole and I hope you choke on your sushi burger.
I touch on this point because The Onion have released a video expressing my exact feelings, not because I’ve woken up with a raging anger towards new media consultant type wankers. I have that anger every minute of every day. Check it: